😬 Commission Breath: The Rookie Stench That Sends Sellers Running

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How to Build Trust Without Saying “Trust Me”

🎯 Intro: This Week’s Malpractice Exposed — Commission Breath

Last week, we talked about the most common creative real estate malpractice — prescription without diagnosis — and how skipping the discovery phase kills your offer before it’s even heard.

This week, we’re going deeper into the emotional energy of deal-making.

We’re talking about the stink no seller can ignore… even if your offer is perfect on paper.

It’s called Commission Breath.

It’s the rookie (and sometimes pro) investor’s version of desperation perfume. It reeks of pressure, pitchiness, and “I need this deal to close yesterday.”

If you’ve ever left a seller conversation thinking, “That went well!” — only to get ghosted afterward — there’s a 9 out of 10 chance this is why.

😤 What Is Commission Breath?

Let’s break it down.

Commission Breath is when the seller senses that the deal is more important to you than to them.

• You’re talking fast.

• You’re skipping questions.

• You’re “solutioning” before they finish talking.

• You’re pushing for the signature.

And whether you realize it or not, the energy underneath all that is:

And guess what?

They can feel it.

People don’t trust pushy energy. They run from it.

Even if your numbers are right. Even if your structure is creative. Even if the offer is technically the best thing they’ve seen.

If they feel like you’re closing them, they’ll instinctively resist.

Why? Because trust is oxygen in creative real estate.

And Commission Breath suffocates it.

🧠 The Anti-Negotiation Cure: De-Pressurize the Conversation

The solution is not to act “cool” or “aloof.”

It’s to change the frame of the conversation.

Instead of being a hungry deal chaser, you become a curious problem solver.

Let me give you the Anti-Negotiation protocol to fix this:

💨 Step 1: Explicitly Give the Seller Control

You start by saying something like:

This is like flipping a switch in their brain.

Suddenly, they’re not being sold. They’re being helped.

And when people don’t feel pressure, they open up.

💬 Step 2: Use Language That Defuses Tension

Avoid phrases like:

• “Let me show you what I can do.”

• “I’ve got a great offer for you.”

• “This is the best solution for your situation.”

Replace with:

• “Would it be okay if I asked you a few questions?”

• “What would make this a win for you?”

• “If this doesn’t make sense for you, that’s totally okay.”

This is conversational judo.

You’re not forcing. You’re inviting.

🤝 Step 3: Slow Down the Tempo

Commission Breath often shows up at your pace.

You talk fast. You over-explain. You rush to fill silences.

Instead, try this:

• Ask a question.

• Pause. Let them answer fully.

• When they answer, now be curious about it

Silence is not awkward. It’s power.

Sellers need space to think. And when you’re comfortable with that space, they’ll trust you more.

🧰 Rookie Case Study: The Deal That Died From Desperation

Let’s talk about Sandra.

First-time investor. Found a tired landlord through a referral.

Seller had a vacant duplex that needed light cosmetic work. Tired of managing tenants, but open to creative terms.

Sandra walked in with a plan:

• Sandwich Lease Option

• 36-month term

• $10K assignment fee baked in

She pitched it beautifully. Logical. Structured. Profitable.

But within 48 hours?

Seller went radio silent.

Why?

Sandra was visibly nervous. Her voice shook. She asked for the signature too early. She said things like, “I’m really excited to make this work for you” … 4 times.

In short: she smelled like she needed the deal more than the seller needed to sell.

Had she slowed down and followed the Anti-Negotiation flow, she could’ve uncovered something critical:

The seller’s daughter was pressuring him to “just sell it for cash” and “be done with it.”

With the right questions and a calm frame, Sandra could’ve positioned her offer as a bridge — monthly income now, no headaches, and a buyer already lined up.

Instead, she rushed. And the seller bailed.

🪄 Bonus Hack: The 80/20 Rule of Trust Building

Want a simple rule of thumb to eliminate Commission Breath?

This does two things:

1. It puts the spotlight on them, not you.

2. It prevents you from pitching too soon.

Example questions:

• “What concerns you the most about selling right now?”

• “How has this property impacted your daily life?”

• “If you could wave a magic wand, what would happen next with the house?”

Do this consistently, and by the time you do make an offer, it will feel like their idea.

Not your pitch.

🧠 What You Should Feel Instead of Desperation

Let’s be honest.

When you’re new, it’s hard not to feel pressure. You want the deal. You need the payday.

But you have to train yourself to switch emotional states.

Instead of:

Think:

That shift alone changes your tone, posture, words, and presence.

The seller can feel the difference.

And it changes everything.

🎧 Curated Resource Corner

📘 Anti-Negotiation Guide: Removing the Pressure Without Losing the Deal

A must-read for rookies and pros who keep getting ghosted after “great” conversations.
📥 Get The Ultimate BluePrint Here, By Clicking NOW!

🔥 This Week’s Promotion (under 100 words)

Most “gurus” want you to pitch and chase sellers.

But the pros are attracting deals — with just one weird letter and this invisible anti-negotiation trick.

Get access to the system that’s making yellow letters cool again:
📬 www.creativereireply.com

🏁 Outro: Slow Is Smooth, Smooth Is Fast

If this week felt like a slap to your old sales habits — good.

We’re building a different kind of dealmaker here. Not the one chasing signatures — the one sellers want to work with.

Next week, we cover Malpractice #3: Prescribing the Right Offer to the Wrong Problem.

It’s the silent killer of technically correct, emotionally tone-deaf offers.

You’ll learn:

• How to diagnose deeper

• How to speak their “emotional language”

• And how to prevent a “No” that should’ve been a “Yes”

📊 Weekly Poll:

– The Dealologist
Helping rookies remove pressure, build trust, and flip conversations into cash.

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